How to find us

The World of Beatrix Potter™ Attraction is situated on Crag Brow in the centre of Bowness-on-Windermere, LA23 3BX and shares a building with the Old Laundry Theatre.
The Attraction is signposted with brown tourist information signs to follow.

*Parking in summer months*  Please be aware that Bowness is very busy in the summer months and allow extra time to find somewhere to park. The Rayrigg Road Car Park just across from the Attraction fills up very quickly.

You can enter your postcode or address below to find directions:


The nearest parking to the Attraction is a public pay and display car park nearby on Rayrigg Road.  Click here for info & parking charges.  From here simply cross over the road and enter the Attraction via the steps or ramp.  There is also a pay and display car park on Lake Road next to The Royalty Cinema as well as on the Glebe.  Street parking is also available, but spaces are limited and restricted to 1 hour.  (Regarding parking: we recommend you allow yourself 2 hours for your visit to include time to see the exhibition, browse in the shop and have a delicious treat in the Tea Room!)

Sustainable Transport

The Attraction is well situated to be reached using public transport.  87% of visitors make their journey to the Lake District by car, but once you are here why not try train, bus, boat or electric bike!

541 Kendal – Windermere (all year, Mon – Sat)
599 Windermere – Grasmere (all year, daily, open top bus during summer)

To check bus timetables click here or call Traveline on 0871 200 2233

The nearest mainline station is Oxenholme, Lake District on the West Coast Mainline going from London to Glasgow.  There is a a connecting train from Oxenholme Station to Windermere which takes approximately 30 minutes.  All Windermere trains connect with 599 bus which will take you to The World of Beatrix Potter™ Attraction 2 miles away in Bowness.

For up to date rail travel information click here.

Windermere Lake Cruises operate regular ferry services from Ambleside, Brockhole Visitor Centre and Lakeside to Bowness Bay, from where it is a 5 minute walk to the Attraction.

Bowness-on-Windermere is at the start and finish of the Dales Way

Bowness-on-Windermere lies on the K2K cycle route.
If you feel the Lakes is a little too hilly for cycling and you need an extra boost, check out info on local hire of electric bikes here.

For more information about getting to Cumbria and the Lake District by car, rail or bus click here or call Traveline on 0871 200 2233

Birthday Parties

Take the hassle out of organising your child’s birthday party and have a fun day to remember in a completely unique setting with a VIP appearance from the most famous Rabbit in the world!


The New Laundry Cafe is a family-friendly space with fabulous home-made cakes, scones and soup, not forgetting the Peter Rabbit™ picnic basket.  There’s something for everyone!


Browse for souvenirs in our famous Beatrix Potter shop and take a little bit of Potter magic home with you.  You can also shop online before you visit, or pop in our boutique Nursery shop, just outside the Attraction.

How to find us