Beatrix Potter was a pioneer of conservation. She loved life in the Lake District and became a prominent member of the farming community. Over the years she bought a large amount of local land, which she later left to the National Trust. Here at the Attraction, we’re working hard to minimise our impact on the environment.

In 2022 & 2023 we are donating 10 pence of every entrance ticket to Cumbria Wildlife Trust to plant trees in Eycott Hill Nature Reserve. Our visitors have already helped us raise over £26,000 which is enough money to plant well over 2000 trees and we hope to add many more to this.

What are we doing?

  • Our visitors are helping us to donate trees to Cumbria Wildlife Trust to plant in the local Eycott Nature Reserve
  • We run two electric vans.
  • Our gardens are peat-free & organic.
  • Our incoming packaging is reused in our e-commerce department.
  • 90% of our lightbulbs are LED & we convert sun to energy on our roof.
  • 10p per admission ticket goes to environmental charities to help combat Climate Change.
  • Our gift shop bags are all made from recycled paper
  • Our café sandwich packing, coffee grinds & vegetable peelings are composted for our Peter Rabbit garden
  • We’re reducing plastic & recycling all we can.

  • In 2022 we replaced our theatre lights, changing our lantern stock from incandescent halogen lamps to the colour-changing light-emitting diode. The energy use reduction we anticipate coupled with our recent solar panel installation is part of our commitment to reduce the environmental impact of our day-to-day operation.
  • We support WWF by adopting vulnerable animals across the world.
  • We support WaterAid to help provide sanitation and hygiene to communities worldwide who need it.
  • We support Cumbria Wildlife Trust in their efforts to protect the Lake District habitat.
  • We also give donations to Derian House Children’s Hospice & Mamillan Cancer Support through free entry Attraction days and staff cake bakes.