We are Covid-secure

Your safety comes first. We have done everything possible to ensure our visitors are safe whilst enjoying the wonderful experience on offer at the Attraction. With the new measures in place, we estimate a visit will take between 35 – 40 minutes + some possible queueing & some browsing time in the shop.
In this section, we will cover: your arrival, face coverings, hygiene, visitor numbers, tickets & our gift shop + cafe.

On arrival

We have a one-way system in place; entrance is only via Crag Brow (pictured) and exit is via Rayrigg Road (except for buggies and wheelchair users). On arrival, a member of our team will ask for your contact details and explain the entry system. Visitors will queue in a marked area of our indoor theatre space before purchasing tickets at the Box Office. Whilst visitors wait in the queue, we will play an introductory film about Beatrix Potter and her stories. Important safety information will also be played. If the queue extends out of the building, we will ask that visitors observe a 2-meter social distancing rule.

Face coverings are mandatory

All visitors to the Attraction must wear a face covering (with the exception of children under 11 and those who are exempt). This decision is based on government advice, as visitors are entering an enclosed public space, coming in to contact with people they would not normally meet.

Hygiene & hand sanitising

In addition to the Attraction’s thorough daily clean, we have a dedicated member of staff who attends to the hygiene policy through the day to ensure the highest standards of cleanliness. Each morning the Attraction will be ‘fogged’ with Virucidal Sanitise. For ventilation, all appropriate doors will be open. Hand gel dispensers are available at entrances and through the Attraction. We request that visitors do not touch any surfaces in the Attraction. Our touch screens have been covered and our Photo Booth & Penny Press are not in use. Our toilet facilities have touch-less automatic soap, hot water and driers.

Visitor numbers

With our Covid-secure measures in place we can carefully control the number of visitors entering the Attraction at any given time to ensure that each family group remains at least 2 meters from the next group at all times. The Attraction has been divided into 20 clear segments. Visitors will walk through each of the 20 segments, only moving forward when the next area is clear. This will ensure a great experience for everyone as a family group can enjoy each section all to themselves!


Tickets are available on arrival (we are not offering online booking in advance).
Admission prices: Child £4.20, Senior £7.20, Adult £8.20, Family (2+2) £23.00, Freedom Annual Pass £40

Gift Shop and Café

After the Attraction, we limit numbers in the Gift Shop to offer s a safe and enjoyable browsing experience. We request where possible visitors do not touch items unless they wish to purchase them and exit the shop as soon as browsing is finished.

The café is open with a delicious range of sandwiches, soup, cakes and scones for you to enjoy along with tea, coffee and soft drinks. We are also offering our famous Afternoon Tea!

Here to help!

Our friendly staff are all trained in safety procedures and are happy to help with any questions or suggestions you have. We ask all our visitors to be considerate of each other and of our staff. If you have any questions in advance of your visit, please contact us here.

Our Risk Assessment.