We are now temporarily CLOSED
From Friday 20 March, The World of Beatrix Potter Attraction is temporarily CLOSED due to Government advice relating to minimising the risk of Covid-19. We will keep you updated on the situation through our website and social media channels.
Our online shop is still taking orders for Beatrix Potter gifts.
Special offers
Look what’s on offer in our online Beatrix Potter shop!
Welcome to
The World of Beatrix Potter™ Attraction
Beatrix Potter’s stories brought to life
Meet your favourite characters in a magical setting.
Explore the Peter Rabbit™ Garden
See what we are growing – but watch out for Mr McGregor!
Shop the experience
Browse our treasure trove of beautiful gifts and souvenirs inspired by Peter Rabbit.
Relax and refresh
New café, new look with everything freshly baked & delicious.
Family friendly fun
What’s on?
A popular destination
all year round
Beatrix Potter was a pioneer of conservation
Find out what we’re doing to help look after our planet.