News from the Attraction

Where is Peter Rabbit? Treasure Trail a huge success!

Thanks to everyone who took part in our #WhereisPeterRabbit? Treasure Trail yesterday. Over 700 familes took part and together we managed to raise over £3000 for WaterAid!

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Treasure Trail raised over £3000 for WaterAid

Thank you to everyone who took part in the Where is Peter Rabbit Treasure Trail helping us raise over £3300 for WaterAid.

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Spring baby animal day

Today we have welcomed a selection of animals in to the Peter Rabbit Garden and everyone gets to meet them!

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The new Royal Mint Peter Rabbit coin

Something very special has just arrived in the World of Beatrix Potter Attraction shop… It’s the new Peter Rabbit silver proof limited-edition 50p commemorative coin from Royal Mint.

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Join in the best treasure trail in the world this Easter!

Join in the best treasure trail in the world this Easter! Our special event is on Wednesday 12 April.

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Where is Peter Rabbit?

See where Peter Rabbit has been on his travels #WhereIsPeterRabbit

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Birthday Parties

Take the hassle out of organising your child’s birthday party and have a fun day to remember in a completely unique setting with a VIP appearance from the most famous Rabbit in the world!

Tea Room

The Beatrix Potter™ themed tea room is a family friendly cafe with fabulous home-made cakes, scones and soup, not forgetting the Peter Rabbit™ picnic basket.  There’s something for everyone!


When you emerge from the wonderful World of Beatrix Potter™, there’s a chance to take a little bit of Potter magic home with you. You can shop online before you visit, or pop in our gift shop & nearby Nursery shop in Bowness.

How to find us